Description
General Assay Talking Points
What:
• 96W and 384W General Assay Products
Who:
• Biotech and Pharma (down)
• Academic (large market)
• Anywhere there are tips, sell plates Easy
conversion
Why Corning:
• Breadth of line
• Long history of high quality
• Good cost position
• Selling against Greiner: NBS, BioCoat, innovative
new products (Spheroid)
Image(s) are representative of the product group and not necessarily the individual product.